A page view is a metric that records how many times a webpage is accessed or refreshed in a browser. Each occurrence is counted, including multiple views of the same page by an individual user across one or more sessions.
Page views are a vital metric in web analytics, providing a clear method to assess website traffic. They deliver a simple tally of how often a page is accessed, aiding in the evaluation of content popularity and overall site engagement. This information is key for analyzing trends and determining the success of marketing strategies.
Various important factors can affect the number of page views a website garners. These factors include the quality of your content and the technical efficiency of your site. Grasping these elements is essential for accurately interpreting your analytics.
While both metrics assess website traffic, they convey distinct narratives regarding user interaction.
Here are strategies to enhance your website's page views.