TAM Sourcing
Your whole market,
in one list
Describe your ideal customer in one sentence. Compelling researches every candidate against your criteria and keeps only the accounts that match.
EU-hosted and GDPR-compliant
Developed in Cologne, Germany
Trusted by GTM teams across Germany and Europe
How it works
From one sentence to a researched list
No filters to click through and no database export to clean up afterwards.
- 1
Describe your market
Write who you sell to in your own words, the way you would brief a colleague.
- 2
Review the criteria
Compelling turns your sentence into criteria. Mark each one as required or preferred and set the target size.
- 3
Get only matches
AI agents research every candidate against each criterion. Accounts that miss a required criterion never reach your list.
Details
Built for lists you can actually use
Every account comes with the answers and sources behind it.
Required and preferred criteria
Required criteria decide who gets in. Preferred criteria improve the ranking without excluding anyone.
Researched, not filtered
Agents check the open web, job boards and company sites for each candidate instead of matching static database fields.
Sources for every answer
Each match shows where the information comes from, so you can check it before you reach out.
Exclude what you already have
Upload a CSV or pick a list from your connected tools to keep existing customers and open deals out.
Choose the target size
Pick 100, 500 or 1,000 accounts or a custom size. Larger sizes are available on paid plans.
Take the list anywhere
Enrich it further, rank it against your ICP, export it or sync it to your CRM and outreach tools.
Customers
Why GTM teams choose Compelling. Pipeline built on accounts that fit.
Philip BrachesHead of Sales"Compelling turned prospect research from a three-hour slog into a ten-minute routine. We regularly cut almost all prep time and walk into calls with richer context than ever."
"Compelling equips our Global Business Development team to act on key trigger events – long before competitors even notice!"
"Whenever buyer sentiment shifts, Compelling flags it in real time and suggests talking points we would never catch alone."
Julius GerhardFounder & Managing Director"We’ve seen an average reply rate above 16% for over six months now, and that’s entirely down to Compelling’s infrastructure, data and insights."
FAQ
Questions about TAM Sourcing
How lists are built, what counts as a match and what it costs.
Got a question about your market?
Talk to SalesWhat is TAM Sourcing?
TAM Sourcing builds a list of companies that match your ideal customer profile. You describe your market in one sentence, Compelling turns it into criteria and its AI agents research candidates until your list is full.
What is the difference between required and preferred criteria?
An account has to match every required criterion to be included in the list. Preferred criteria improve the ranking but do not exclude accounts that do not match.
Where does the data come from?
Compelling's AI research agents use publicly accessible live data such as company websites, job boards and the open web. Every answer comes with its source.
Can I keep existing customers out of the list?
Yes. You can exclude accounts by uploading a CSV or by selecting a list from your connected data sources.
How much does it cost?
TAM Sourcing uses the same credit system as the rest of Compelling, and credits are only charged when information is found. See the pricing page for details.