LinkedIn personalization
Give every message a personal first line based on what the contact posts on LinkedIn.
Preview
Example data| Contacts | LinkedIn Post Theme | Posted recently | Latest topic | Opening line |
|---|---|---|---|---|
| Lena HoffmannCRO · Taskwerk | Hiring | Yes | Taskwerk is doubling its SDR team in Munich | Congrats on the SDR hiring push in Munich… |
| Jonas BergerDirector RevOps · Cloudbridge GmbH | Product | Yes | Why Cloudbridge moved its CRM data model to accounts first | Your post on an accounts-first data model… |
| Mira SchulzDemand Gen Manager · Datenfluss AG | Industry news | No | A recap of the OMR Festival | Saw your OMR recap… |
| Tim KrausAccount Executive · Taskwerk | None | No | – | – |
Columns in this template
Each column is a research question. Compelling answers it for every row and shows the source next to the answer.
- LinkedIn Post ThemeWhich theme dominates this contact's recent original LinkedIn posts?Single choice
- Posted recentlyHas this contact published an original LinkedIn post in the last 30 days?Yes / No
- Latest topicWhat was the topic of this contact's latest original LinkedIn post, in one sentence?Text
- Opening lineWrite one opening sentence for a cold email that refers to this contact's latest post.Text
When to use it
Write first lines at scale
Get a draft opener for every contact and edit the good ones instead of starting from a blank email.
Pick the active ones
Contacts who post regularly read LinkedIn. Send them a LinkedIn message instead of an email.
Match your story to their topic
A contact posting about hiring hears a different pitch than one posting about product.
FAQs
Does it send messages?
No. It researches and drafts. Export the contacts to your outreach tool and decide there what goes out.
Can I change the tone of the opener?
Yes. The opening line is a normal research question. Describe the tone, length and language you want.
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